Marginal Utility Wizards of Like By Rob HorningJanuary 6, 2016 The News Feed algorithm is made to serve ads, not please users
Marginal Utility Notes on sexting scandals By Rob HorningDecember 16, 2015 Metrics are more shameful than nudity
News Theorizing the Web 2016 By Rob HorningNovember 5, 2015 The sixth annual Theorizing the Web event will be held April 15 and 16, 2016, at the Museum of the Moving Image in Astoria, New…
Marginal Utility Do the Robot By Rob HorningAugust 12, 2015 The threat of automation is a good way to force workers to "love what they do"
Marginal Utility Know Your Product By Rob HorningJuly 29, 2015 Social media caters to the pleasure of being both product and consumer
Marginal Utility Feedbags By Rob HorningJuly 10, 2015 You don't control an algorithm by feeding more information to it; you teach it to control you better
Marginal Utility Media and Consumer Desire By Rob HorningMay 1, 2015 The demand for media supplants the demand for stuff
Marginal Utility The Acquisitive Gaze By Rob HorningApril 29, 2015 Pinterest demands you shop forever
Marginal Utility Collector's Item By Rob HorningApril 10, 2015 You can't collect the things, in themselves; you can only collect yourself.
Marginal Utility Permanent Recorder By Rob HorningMarch 5, 2015 Rather than establish the conditions for self-knowledge, does data destroy them?
Marginal Utility Authentic sharing By Rob HorningFebruary 6, 2015 Despite its communitarian rhetoric the sharing economy actually promises consumers an escape from community
Marginal Utility A Man Alone By Rob HorningFebruary 3, 2015 Farewell, Rod McKuen, may your cities never be so lonesome again
Marginal Utility Tim Burton's "Big Eyes" By Rob HorningDecember 29, 2014 Walter Keane didn't let lack of talent stop him from being an artist. That makes him perfect for the post-internet era of appropriation